In the heart of Minnesota, where the Mississippi River winds its way through the bustling Twin Cities, one name has become synonymous with reliable news reporting: Frank Vascellaro. For over two decades, this charismatic anchor has graced the screens of WCCO-TV, bringing the day’s events into the living rooms of thousands. But who is the man behind the polished exterior? Let’s dive into the life and career of Frank Vascellaro, a journalistic powerhouse who’s more than just a familiar face on the evening news.
The Face of Twin Cities News: Frank Vascellaro’s Journey
Frank Vascellaro isn’t just an anchor; he’s an institution in Minnesota broadcasting. Every weeknight at 5, 6, and 10 p.m., viewers tune in to see his reassuring presence on WCCO-TV, the CBS affiliate in Minneapolis. But Vascellaro’s path to becoming a household name is a story of dedication, talent, and a bit of Midwestern charm.
“In the end, it’s not the years in your life that count. It’s the life in your years.” – Abraham Lincoln
This quote could well describe Frank’s approach to his career—it’s not just about longevity, but the impact he’s made along the way.
From Denver to the Land of 10,000 Lakes
Born in the Mile-High City of Denver, Colorado, on April 26, 1962, Frank Vascellaro’s journey to Minnesota might seem like an unlikely one. But fate had plans for young Frank that would lead him to become one of the most recognizable faces in Twin Cities media.
At the tender age of 6, Frank’s family packed up their lives and moved to Minnesota. This pivotal moment would shape his future in ways no one could have predicted. Growing up in the Land of 10,000 Lakes, Frank developed a deep connection to the state that would become his lifelong home.
Fun Fact: Minnesota actually has 11,842 lakes, according to the Department of Natural Resources. Frank’s early years were spent exploring these natural wonders, fostering a love for the state that shines through in his reporting to this day.
Hitting the Books: Vascellaro’s Educational Path
Frank’s journey to journalistic excellence began in the hallways of his local high school. While the specific institution isn’t widely publicized, we know that Frank’s passion for communication and current events was evident from an early age.
After high school, Frank set his sights on higher education, understanding that a solid academic foundation would be crucial for his aspirations in broadcasting. He enrolled at the University of Colorado at Boulder, a decision that would prove instrumental in shaping his future career.
At Boulder, Frank majored in Broadcast Journalism, immersing himself in the world of media, communications, and storytelling. His time at the university wasn’t just about hitting the books; it was about honing his skills, finding his voice, and learning the ropes of an industry he would soon help define.
Key Takeaways from Frank’s Education:
- Graduated from the University of Colorado at Boulder
- Majored in Broadcast Journalism
- Developed foundational skills in reporting and on-camera presence
- Built a network of contacts that would prove valuable in his career
Frank’s educational journey laid the groundwork for his future success, providing him with the tools and knowledge he’d need to navigate the competitive world of broadcast journalism.
Rising Through the Ranks: Frank’s Career Timeline
Frank Vascellaro’s ascent in the world of broadcasting is a testament to his talent, perseverance, and ability to connect with viewers. Let’s break down his career milestones:
- Early 1990s: Frank cuts his teeth in smaller markets, gaining invaluable experience.
- 1996: Joins WCCO-TV as a weekend anchor and reporter.
- 2006: Promoted to weeknight anchor, cementing his status as a Twin Cities news staple.
- 2008: Begins co-anchoring with his wife, Amelia Santaniello, creating a dynamic on-screen duo.
Throughout his career, Frank has covered a wide range of stories, from local human interest pieces to national breaking news. His ability to handle both light-hearted features and hard-hitting investigative reports with equal skill has earned him the respect of colleagues and viewers alike.
Awards and Accolades:
- Multiple Emmy Awards for excellence in anchoring and reporting
- Edward R. Murrow Award for outstanding journalism
- Named one of City Pages’ “100 Creatives” for his impact on Twin Cities culture
Frank’s career is marked not just by longevity, but by a consistent commitment to quality journalism and community engagement.
Behind the Anchor Desk: Frank’s Approach to Journalism
What sets Frank Vascellaro apart in the crowded field of broadcast journalism? It’s his unique blend of professionalism, approachability, and genuine interest in the stories he covers.
Frank’s reporting style is characterized by:
- Clear, concise delivery of complex information
- A warm, engaging on-camera presence
- The ability to ad-lib smoothly during breaking news situations
- A knack for asking probing questions in interviews
One of Frank’s most memorable moments came during the I-35W bridge collapse in 2007. His calm, informative reporting during a time of crisis showcased his ability to be a steady voice in chaotic situations.
In the age of digital media, Frank has adapted seamlessly. He’s embraced social media platforms to extend his reach beyond the traditional news broadcast, engaging with viewers and sharing behind-the-scenes glimpses of life at WCCO.
The Man Behind the Mic: Vascellaro Off-Camera
While viewers are familiar with Frank’s professional demeanor, there’s much more to the man when the cameras stop rolling. Standing at an impressive 6 feet 3 inches, Frank cuts an imposing figure, but it’s his warmth and sense of humor that colleagues often note.
Off-Camera Interests:
- Avid golfer
- Fitness enthusiast
- Passionate about Minnesota sports teams
- Active in various local charities
Frank’s commitment to community service is well-known in the Twin Cities. He’s a regular participant in charity events and has used his platform to raise awareness for causes close to his heart, including children’s health initiatives and support for military families.
Family Ties: The Vascellaro Clan
Behind every great man is a great family, and Frank Vascellaro is no exception. While he keeps much of his family life private, we know that his roots run deep in Minnesota.
Frank’s parents instilled in him a strong work ethic and a sense of community responsibility—values that have shaped his career and personal life. While details about his siblings are not widely publicized, it’s clear that family support has been a cornerstone of Frank’s success.
The most public aspect of Frank’s family life is, of course, his marriage to fellow WCCO anchor Amelia Santaniello. Their love story is one for the books:
- Met at WCCO in the late 1990s
- Married in 1999 in Florence, Italy
- Became co-anchors in 2006, creating a unique dynamic in local news
The Vascellaro-Santaniello Family:
| Family Member | Role |
|---|---|
| Frank Vascellaro | Father, WCCO Anchor |
| Amelia Santaniello | Mother, WCCO Anchor |
| Sam | Son |
| Francesca | Daughter |
| Joseph | Son |
Balancing a high-profile career with family life isn’t easy, but Frank and Amelia have made it work. They’ve been open about the challenges and joys of raising children while in the public eye, often sharing relatable parenting moments with their viewers.
Frank and Amelia: A Dynamic Duo
The Vascellaro-Santaniello partnership extends beyond their personal life and onto the anchor desk. As co-anchors, they’ve created a unique on-screen chemistry that viewers have come to love.
Advantages of Their Professional Partnership:
- Seamless interaction during broadcasts
- Ability to play off each other’s strengths
- A natural rapport that puts interviewees at ease
Their impact on Twin Cities broadcasting can’t be overstated. They’ve become more than just news anchors; they’re trusted friends to many viewers, guiding them through the day’s events with a mix of professionalism and personal warmth.
The Next Generation: Vascellaro’s Children
Frank and Amelia’s children—Sam, Francesca, and Joseph—have grown up in a household where the news is more than just what’s on TV; it’s a way of life. While their parents are public figures, Frank and Amelia have worked hard to give their children as normal an upbringing as possible.
Challenges of Raising Kids in the Public Eye:
- Balancing privacy with public interest
- Managing expectations and pressure
- Instilling values of hard work and humility
Despite the unique circumstances, the Vascellaro children seem to be thriving. They’ve occasionally appeared on their parents’ social media, giving viewers glimpses into their family life, but always with a respect for their privacy.
By the Numbers: Vascellaro’s Success
While exact figures are often closely guarded in the broadcasting industry, we can make some educated estimates about Frank Vascellaro’s financial success:
- Estimated Annual Salary: $300,000 – $500,000
- Estimated Net Worth: $2 million – $3 million
These figures reflect Frank’s status as a top anchor in a major market, as well as his longevity in the industry. However, it’s important to note that Frank’s true measure of success goes beyond monetary value—it’s in the trust he’s built with his audience and the impact he’s had on his community.
WCCO-TV Ratings:
| Timeslot | Average Viewership |
|---|---|
| 5 PM | 150,000 |
| 6 PM | 200,000 |
| 10 PM | 250,000 |
These numbers showcase the strong viewership Frank and his team command in the competitive Twin Cities market.
Connecting with Viewers: Frank’s Online Presence
In the digital age, Frank has embraced social media as a way to extend his connection with viewers beyond the nightly news broadcast.
Frank’s Social Media Platforms:
- Twitter: @FrankVascellaro
- Facebook: Frank Vascellaro WCCO
- Instagram: @frankvascellaro
Through these channels, Frank shares:
- Behind-the-scenes glimpses of the newsroom
- Personal insights on current events
- Family moments and community involvement
His engagement style is characterized by authenticity and accessibility, often responding directly to viewer comments and questions.
Looking Ahead: What’s Next for Frank Vascellaro?
As Frank Vascellaro continues to be a stalwart of Twin Cities news, many wonder what the future holds for this veteran anchor. While he shows no signs of slowing down, Frank has expressed interest in mentoring the next generation of journalists.
Potential Future Endeavors:
- Expanding into documentary production
- Increased focus on in-depth investigative reporting
- Launching a podcast to explore local issues in greater detail
Whatever the future holds, one thing is certain: Frank Vascellaro’s impact on Minnesota journalism is indelible. He’s not just reporting the news; he’s helping to shape the narrative of his community.
FAQs
Q: How long has Frank Vascellaro been with WCCO-TV?
A: Frank joined WCCO-TV in 1996, meaning he has been with the station for over 25 years.
Q: Are Frank Vascellaro and Amelia Santaniello married in real life?
A: Yes, Frank and Amelia have been married since 1999 and work together as co-anchors at WCCO-TV.
Q: What time does Frank Vascellaro anchor the news?
A: Frank anchors the 5 PM, 6 PM, and 10 PM newscasts on weeknights.
Q: Has Frank Vascellaro won any awards for his journalism?
A: Yes, Frank has won multiple Emmy Awards and an Edward R. Murrow Award for his work in broadcasting.
Q: Where did Frank Vascellaro go to college?
A: Frank attended the University of Colorado at Boulder, where he majored in Broadcast Journalism.
Conclusion
Frank Vascellaro’s journey from a Denver-born kid to a Twin Cities news icon is a testament to his talent, hard work, and genuine connection with his audience. Through decades of reporting, he’s become more than just a news anchor—he’s a trusted friend to thousands of Minnesotans who invite him into their homes each night.
His story is one of professional excellence and personal integrity, balancing the demands of a high-profile career with the joys and challenges of family life. As Frank continues to grace the airwaves of WCCO-TV, he remains a shining example of what local journalism can and should be—informative, engaging, and deeply connected to the community it serves.
